We are asked regularly how to increase your TripAdvisor ranking. The Four Seasons Hotel in Austin recently jumped up 26 spots on TripAdvisor to become Austin’s highest rated hotel.
We recently caught up with Rob Hagelberg, Austin Four Seasons’ general manager, to find how they improved their reviews. Here are a few of the best practices Four Seasons in Austin uses to stay on top:
- Monitor social activity to identify new customer reviews;
- Give staff a deadline for responding to negative reviews;
- Use a standard template to respond to all negative reviews; and,
- Leave a personalized message to thank people for their positive review.